Data analytics

Good use of data has helped many of our customers transform the way they do things in life assurance and pensions. We help some clients to develop their own analytics capabilities and for others we provide data analytics as a service.

Increasingly organisations are using data analytics to derive advantage and support change. Data analytics involves taking data and using it to turn a variety of information into insights that can drive specific actions to solve problems and benefit your business. It can deliver:

  • increased effectiveness and efficiency

  • optimised speed in delivering evidence to support decision making

  • innovation – informing both continuous improvement and strategic transformation.

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Our approach

Best practice analytics always start with trying to answer a specific business question, such as ‘where in the process does the problem lie?’, or ‘what will happen if these trends continue?. These questions could be posed by management, staff, suppliers or customers who are grappling with what to do in a particular situation. Data analytics provides a robust evidence base for decision making.

We work with you to give you a firm understanding of the quality of your data, to put in place the most appropriate programme for addressing issues identified and to establish an on-going process for monitoring data quality at regular intervals.


We assist schemes and product providers throughout the analysis-improvement-measurement data management cycle.

And we’ll help you cut costs and enhance scheme performance, improving both your efficiency and quality of governance.

If you want to ensure that you comply with the Data Protection Act and various pension acts and regulations, let us help you assess the quality of your data, identify potential data issues and create solutions to keep your data fit.

100 million customers contact us each year in our multi-channel centres

230 specialists

Have over 230 experienced claims and underwriting specialists across the UK

What we offer

We can support with the provisioning analytical tools, techniques, processes and team development from a range of skills and expertise, tailored to your specific needs, including:

Liaising across the business, to translate the business problem into the appropriate types of data and analysis and provide clear insight.

Sourcing and manipulating datasets into a form for analysis, develop infrastructure from secure on premise solutions to deploying analytics on a private or public cloud

Developing decision models, exploiting advanced analytical tools, spatial analysis, visualisation, statistical and machine learning techniques.

Blending design research such as qualitative techniques, customer journey mapping, focus groups, and ethnography

Taking the analysis output, enabling you to fully understand and apply the insight, from strategic decision making to AI based process automation.

Client testimonial

Capita’s in-depth analysis of our employee demographics and their partnership with us in working towards understanding our corporate strategy has helped us develop proposals aimed at delivering change via an online and mobile platform, with targeted communications and benefits which more closely align to the life needs of our diverse and evolving employee population.

Connecting with you

Get in touch if you have a question or would like to explore how our solutions could help your organisation.

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